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As an entrepreneur, your day to day life can be consuming. That’s not always a bad thing. But when you spend more time serving your business than allowing your business to serve you… you’re on the clock. Because life can pass you by in the blink of an eye.
The Cost of “Powering Through”
Most entrepreneurs spend their lives trying to accelerate with the handbrake still engaged. Always working harder, yet barely moving forward. They fight internal resistance, battling their own stories, habits, and fears, without ever fully realising what's holding them back.
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To build the business (and the life) you truly want, you must release that resistance. Elite mental fitness means removing the internal obstacles so you can finally experience the freedom, growth, and clarity you've been chasing.
Increased Capacity Is The Answer
Look back on the challenges you faced as a new entrepreneur. If you faced those challenges today, they wouldn’t even register as problems. The problems that kept you awake at night then wouldn’t even register as a problem today.
Why? Because your capacity increased.
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Today, you probably solve bigger problems before you’ve even got to your desk than you could have imagined when you first started. That’s as it should be. You got exposed to stress - and your capacity expanded. So why does your current stress level feel like a problem? How come “just doing more” isn’t cutting it anymore?
Simple. Back when you started, the problems were outside you. Usually, knowing how to do things. You’ve conquered those challenges. But now, you’ve become the bottleneck.
You’re juggling a lot more responsibility - so your resilience is being worn down. You have more moving parts in your business & life, and possibly conflicting goals - so there are competing narratives. And you already have a clear identity - and the challenges you face now, may need you to become a bigger, more expansive version of yourself.
That’s an internal problem. In short, the complexity of the problems has changed. And now, the only way to move forward is to increase your capacity to deal with these challenges. We do that through very intentional practices. Not “just do more”. If that were going to work, no one with a solid work ethic would ever get stuck.
Just what some of our 1000+ clients have to say
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INTRODUCING
The Mental Fitness ACADEMY
This is for business owners, entrepreneurs and founders who want to…

Build resilience & positively adapt to stress so that they can do more, more easily.

Remove the limitations that hold you back and gain clarity.

Forge a strong character with a clear, unshakable sense of self.
Here's Exactly What You'll Get
Don’t worry. I know you’re already overwhelmed before you start. These modules are short, simple to understand and broken down in a way that’s easy to follow. My goal is for you to get a bite-sized amount of information that you can take action on right away.
The Individual MODULES
1
A 90-day Programme Giving You The Core Skills to Master Elite Mental Fitness.
When you lack elite mental fitness, you're battling your own mind, operating with invisible resistance.
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This leaves you spinning your wheels, held back by internal stories, fear, and self-doubt.
We use proven psychological tools and structured mental training to build clarity, resilience, and character.
You’ll train consistently, apply what you learn, and see measurable shifts in how you think, feel, and perform.
2
Personalised Deep Coaching to Fast Track Your Growth & Develop Skills Quicker
Some blocks run too deep to shift on your own.
These 1:1 sessions get to the root of what’s holding you back.
We’ll uncover the beliefs and patterns limiting your growth and clear them.
Each session leaves you with sharper awareness, renewed clarity, and the momentum to move forward.
3
Four Weekly Group Sessions That Build Unshakeable Mental Strength
Most training is surface-level—ours targets the real drivers of behaviour.
Each session gives you a space to practice under pressure, not just learn.
You’ll build strength, clarity, and resilience rep by rep.
This is where the internal shift starts to happen.
Check what others are saying
"Training my mental fitness with Tom is at least as important as training my physical fitness."
- Brent Fikowski
"This process has been invaluable to me. It has transformed my coaching business."
- Jenz Robinson
"It's given me the clarity I needed to run my business at the highest level & unravel the busyness of my mind."
- Carl Paoli
What's Included
Which Package Suits Your Needs Best
If you’ve used this course & you still don’t see any improvement in your mental fitness in 30 days - I’ll fully refund you.

Meet Your Instructor
Before Tom was coaching business owners to a life of more freedom and joy, he was an active Royal Marines Commando.
In the military, Tom got a unique insight into how your environment shapes your capacity for stress.
After his military service, Tom worked with competitive athletes to get a performance edge using psychological techniques.
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He values personal freedom and loves spending time bagging mountains in extreme conditions.
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He built his business to avoid the trap Henry David Thoreau warned about in Walden:
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"The mass of men lead lives of quiet desperation.”
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These experiences have been instrumental in developing his biological and psychological techniques in this course.
FAQS
What if I'm a solopreneur?
No problem. If the success of your business is solely dependent on your mindset, this is a priority.
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What if I’m running a large team?
Perfect. Take the lessons you learn back to your team. Don’t forget to put this through the business as an expense.
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What if I’m not a business owner yet, but I aspire to be?
What a huge advantage. I wish I’d had this when I was starting my business. You’re giving yourself a mental shortcut.
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What if I don’t have time to go through a course?
Understandable. Although the modules are super short and action focused, cherry picking modules is expected. I can also guide you on the most relevant next steps.
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Can I split pay?
Of course. There are options to suit your cash flow on the checkout page.
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With the Mental Fitness Accelerator, you’ll gain a lifelong toolkit for resilience, clarity, and growth that you can rely on for years to come.
Build a mental toolkit for resilience, strength, and clarity that will serve you for life.